LEDs transform subject-specific content to suit the target audience and the chosen asset-type in order to provide learners with a learning path that is both engaging and memorable.

An LED follows what is called the ADDIE development process – analysis, design, development, implementation, and evaluation.

Think of ADDIE as different stops along the project’s overall journey. In particular, the LED will mostly focus on analysis and design, with roles to play in development, implementation and evaluation too.

A basic description of how this works would be as follows:

First, a client comes to TTRO with an objective, such as needing to train their team on how to use new software. After the client brief is established by our consultants, we enter the analysis phase with the client, going through their content and establishing the best learning objectives for the project alongside a subject matter expert, or SME, who is sometimes the client or sometimes someone the client brings on board.

Once this is signed off and we have content to use for learning purposes, we enter the design phase, where the LED will take the content and plan it out in a document called a storyboard. Depending on the type of learning asset we are developing, the LED will create a storyboard, where voice-over, on-screen interactions, visuals, and text come together to create the engaging learning experience. This document is signed off and handed over to a Digital Designer, who brings it to life.

Overview of tasks and deliverables

• Identify the target audience, training needs and desired outcomes.

• Communicate with external stakeholders to gain insights and keep them informed on project developments

• Analyse curricula and content to identify the best methods for achieving the desired performance and learning objectives.

• Collaborate with internal stakeholders to develop learning solutions.

• Design storyboards for engaging learning materials, including videos, simulations, games, just-in-time training, quizzes, etc.

• Provide innovative and instructionally sound solutions to ensure effective and engaging learning.

• Employ instructional design principles to script, storyboard and deploy effective blended learning solutions.

• Perform quality assurance at key stages during the design and development process.

• Evaluate the efficiency of current designs to ensure continuous improvement.